2015 NAMM Coverage

Ultimate Ears (UE) has completely revolutionized the custom in-ear design and fitting process, by doing away with the old “fill your ear with goop,” and using CAD software and 3-D printers to bring the whole […]

  As you may already know, back in 2013 TAMA signed a US distribution deal for the Swedish 2BOX AB e-drums. Starting their US launch with their celebrated Drumit Five MkII configuration, 2box AB has […]

  This video features Chason Westmoreland of Hate Eternal (ex Burning The Masses, Oceano) playing Phoenix Drums and Soultone Cymbals. Chason recently finished recording the next Hate Eternal release with Erik Rutan at Mana Studios, […]

  Here is an up-close and personal demonstration of the hand-hammering process, demonstrated by Sabian Master Craftsman, Charlie Brown. You can now see why every cymbal is totally unique, and the amount of time, energy, […]

  Sabian unveiled the Big and Ugly Ride cymbals at Winter NAMM 2015. These powerful cymbals produce a big, dark, dry, organic and almost imperfect sound, as each one is totally unique due to the […]

  Once in a while we are lucky enough to be at the right place, at the right time. This was a shining example of that fortune. This was not planned in advance, and these […]

This solo video of Shariq Tucker, winner of the 26th Annual 2014 Guitar Center Drum Off, was filmed at the GoPro Booth at Winter NAMM 2015. This was the second time in the finals for […]

As another successful NAMM Show comes to a close, buyers and exhibitors from around the world leave Anaheim armed with inspiration, fortified relationships, and new strategies to help them resonate with their customers in the […]